United Personnel 289 Bridge Street SPRINGFIELD, MA 01103 Company Description: Salary Range: Location: Per Year SPRINGFIELD MA Job Type: Category: Full Time Advertising/Marketing Education Level: Work Experience: Bachelor's Degree Preference: Required 2+ Preference: Preferred Skills/Certifications/Licences: Description: If you thrive in a fast paced work environment, want to join a dynamic and motivated team, and support an “all-hands-on-deck” work philosophy, United Personnel has the ideal opportunity for you! Our client, an Association Management Company based in Western MA, is looking for an experienced and talented Social Media Coordinator to join their team. You must be able to create original, consistent, engaging, and meaningful content on all social media platforms for the company’s numerous clients. This position will focus on creating content for social media platforms. If you are a tech-savvy individual with a talent for writing and communicating through online channels, we would like to meet you. This position will be responsible for: • Research customer industries, best practices, and trends • Create engaging text, image and video content for a variety of industries • Design posts that align with set strategies and campaigns • Measure web traffic and monitor SEO • Stay up-to-date with changes in all social platforms ensuring maximum effectiveness • Facilitate online conversations and respond to queries • Develop an optimal posting schedule, considering web traffic and customer engagement metrics • Manage multiple client social media content calendars • Document content and posts for each client and ensure contract obligations are met • Track, analyze, compile, and deliver social media analytics reports • Develop and manage social media advertising campaigns Requirements: Skills & Abilities include: • Proven work experience as a Social Media Coordinator • Expertise in multiple social media platforms • Experience in social media advertising • In-depth knowledge of SEO, keyword research and Google Analytics • Ability to deliver creative content (text, image and video) • Ability to write posts in varying, professional industries and write for a range of social media platforms • Excellent grammatical skills • Familiarity with online marketing strategies and marketing channels • Ability to grasp future trends in digital technologies and act proactively • Excellent communication skills • Multitasking and analytical skills • Able to take direction and execute planning within an established strategy • Bachelor’s Degree in Marketing, Communications, or related field • Photography, video, and Constant Contact experience a plus! For immediate consideration, please submit a resume and cover letter to search firm United Personnel, c/o Abbie at aemeigh@unitedpersonnel.com . Resume’s accepted until the position is filled.