Spanish Studies Abroad 446 Main Street Amherst, MA 01002 Company Description: Spanish Studies Abroad has been in the international education field for over 45 years. We design cross-cultural curricula and operate highly-regarded study abroad programs in Seville, Alicante, and Barcelona, Spain; Córdoba, Argentina; Havana, Cuba; and San Juan, Puerto Rico. In addition to our semester and short-term programs, we offer internship and service learning opportunities for students with advanced Spanish skills. We design and manage many custom programs for students at any level of Spanish, as well as for those who don’t speak Spanish. Our cornerstones are academic excellence, cultural education, and strong support for our students and partners. Please see further details and examples on our website. Salary Range: Location: Per Year AMHERST MA Job Type: Category: Full Time Advertising/Marketing Education Level: Work Experience: Master's Degree Preference: Required 3+ Preference: Required Skills/Certifications/Licences: Description: Title: Marketing and Institutional Relations Director Job Description: The position requires self-direction and excellent time management skills in marketing and sales, including design, website/database management. The Marketing Director must design an effective comprehensive Marketing Plan and put it into effect for successful sales. The Director has responsibility for directing the recruiting team, ensuring the success and growth of the company. This full-time position offers a competitive salary and benefits and is based in Amherst, Massachusetts. Primary Responsibilities: Design and implement a Marketing Plan Establish and implement IR recruiting goals for each recruiting season Represent Spanish Studies Abroad at fairs and conferences Establish and implement marketing specific objectives for each season Manage all marketing tools and content electronic (web, newsletters, updates, mailing, social media, etc.) Coordinate the design and printing of promotional materials Maintain online advertising account Regular data analysis and competitive analysis of marketing strategies Supervise the development of web-based database tools Manage internal department communications and personnel information Submit department reports Update regularly department procedures and Manuals Manage department budget and keep expense reports Skills: Strong leadership and management skills with ability to lead staff to achieve set goals Excellent organizational and multi-tasking abilities Strong written and verbal communication skills Strong presentation and public speaking skills in English and Spanish Willingness to travel frequently during recruiting seasons Ability to work as part of a team and independently Experience in social media management and online advertisement management Proficiency in web design software Requirements: Qualifications: Master’s degree in Marketing /Communications or similar Minimum 3 years of experience in marketing and sales and client relationships Experience in Higher Education and/or knowledge of U.S. Academic Institutions, strongly preferred Experience in international education Knowledge of Spanish language Personal study abroad experience